Coinbase is Attempting to Trademark Crypto Rallying Cry ‘BUIDL’

Crypto giant Coinbase is attempting to register a trademark for “BUIDL,” one of the cryptocurrency industry’s most prominent rallying cries. The term, of course, is a derivative of “hodl,” itself a drunken misspelling of “hold.” (HODL is not, as many mainstream outlets have incorrectly reported, an acronym for “hold on for dear life.”) Whereas “hodl”

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